Concepts like cryptocurrency, NFT and Web3 are known to be very popular lately. For this reason, many well-known names and companies are coming across these concepts, which are expected to form the next stage of the Internet.

While many famous names are taking steps on NFT, Web3, Canadian singer, one of the most listened artists in the world, in one move. from The Weeknd came. It has been announced that the award-winning singer, whose real name is Abel Makkonen Tesfaye, has partnered with the world’s largest cryptocurrency exchange for Web3 technology and NFTs.

The Weeknd partners with Binance for Web3 and NFT collection

Described as the world’s largest cryptocurrency exchange, Binance has announced that it has teamed up with the Canadian superstar, who has released his 5th studio album in recent months. In the statements, The Weeknd’s “The Weeknd,” which kicks off this summer,After hours until sunrise’ It has been reported that Binance will be the official sponsor of the tour. In addition, Web3 technologies for the artist’s concerts. will be integrated† For example, it was stated that the fans will be offered a better concert experience.

As part of the partnership, it was announced that Binance will partner with HXOUSE, an organization for creative entrepreneurs, as part of the project. NFT Collection reported to be removed.

In addition, the giant stock market is a subsidiary of The Weeknd’s XO Humanitarian Fund, which was established for the United Nations’ World Food Programme. 2 million dollars He also added that he would forgive them. It was also among the news that Binance and The Weeknd will create a separate NFT collection where 5% of the sales will be donated to the XO Fund. Finally, it was indicated by Binance that other details about the partnership, NFTs and the tour will be shared shortly.