Smartphone sales in recent years in a downward trend. Both the global economic conditions and the fact that consumers have reached saturation point have seriously reduced the demand for smartphones. So much so that in a news story we shared with you a few weeks ago, exactly 2 years As it fell continuously, the decline was recorded as 8 percent year-over-year. we talked about.

Now, a remarkable analysis of global smartphone sales has been published. This is reported by market research platform Counterpoint Research, the American technology giant Apple will go down in history is preparing to host a development. According to the analysis, if everything continues like this, Apple will be the leader of the smartphone industry for the first time in its history in an entire year. best selling company is included as

iPhone 15 will be decisive for Apple

According to the statement of Jeff Fieldhack, one of the top executives of Counterpoint Research, iPhone 15will determine the fate of Apple. Fieldhack mentioned that iPhone 12 owners are waiting for the iPhone 15 according to their analysis and said if the iPhone 15 grabs attention, Apple, Samsung. for the whole year He says he will put it behind him. If you weigh dozens of Samsung models against the iPhone 15 and think something like that probably won’t happen, you burn. So why?

Samsung’s share of the global smartphone market according to the data shared for Q2 2023 22 percent. Apple’s is 17 percent, but there’s a statistic; Samsung’s smartphone sales fell 12 percent year-on-year, while Apple’s fell 2 percent. Jeff Fieldhack explains the last point reached as follows: We’re at the point where Apple is closest to the top. literal a few days sale We’re talking about the difference.

What has happened in recent years?

Number one in the phone industry in the years since the first iPhone was released nokiaused to be ‘. released in 2011 Samsung Galaxy SIIput Samsung at the top of the smartphone industry. Samsung has generally stayed on top ever since. In the second quarter of 2020, tradition broke and Huaweisat in Samsung’s chair. The embargo practice of the US led to Huawei disappearing from the market in a short time. Since then, Samsung has given the top to Apple. didn’t leave.

Especially Samsung, which is at its peak in the second quarter of 2023 in the last quarter looks like it’s about to get cornered. Because the company can sell it as a competitor to the iPhone 15 family. there is no new model. After only 3-4 months, we will see together if Apple will go down in history.

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For current prices of Apple Türkiye: