According to a senior analyst DigiTimes According to Luke Lin, the iPhone 15 Pro and ‌iPhone 15 Pro‌ Max could experience a “significant price increase” compared to their predecessors. iPhone 15 and 15 Plus prices are expected to remain the same as current models, while Pro models may see significant price adjustments due to the new titanium body and periscopic camera technology in the larger model.

The price increase comes amid a broader decline in global smartphone demand forecasts for the second half of 2023. According to Lin, Apple has ordered 80 to 90 million iPhone 15 units during this period, up from 90 to 100 million units for the iPhone 14 model last year. The leader in order count is the ‌iPhone 15 Pro‌ Max, followed by the ‌iPhone 15 Pro‌, ‌iPhone 15‌ and ‌iPhone 15‌ Plus.

Previous estimates had predicted that the “iPhone 15 Pro” and “iPhone 15 Pro” Max would cost at least $100 more than their predecessors. The iPhone 14 Pro starts at $999, the iPhone 14 Pro Max starts at $1,099, so the iPhone 15 Pro can go from $1,099 to $1,199, and the iPhone 15 Pro Max from $1,199 to $1,299.

Earlier this year Mark Gurman Bloomberg Apple is reportedly planning to increase the price of both the iPhone 15 Pro and iPhone 15 Pro Max. Analyst Jeff Pu also said that the “iPhone 15 Pro” models may be more expensive than the “iPhone 14 Pro” models. He believes the “iPhone 15 Pro” will start at $1,099, while the “iPhone 14 Pro” will start at $999. The entire iPhone 15 series is expected to be unveiled at Apple’s “Wonderlust” event on Tuesday, September 12.

Supply chain information shows that Apple will increase the screen sizes of both Pro models next year, reflecting other rumors that the screens of the two devices will increase from 6.1 and 6.7 inches to 6.3 and 6.9 inches, Lin said. stated.