Counterpoint Research analysts love counting other people’s money, so they decided to calculate the cost of one of the best smartphones – the iPhone 15 Pro Max. As it turns out, gadget production this year is costing Apple more than last year.

In other words, the cost of the 8/256 GB memory version of the iPhone 15 Pro Max is 502 dollars. And this despite the fact that the official price is almost 2.5 times higher than $ 1199. But don’t be too quick to get angry, because this is just the total cost of the components; development, assembly, shipping, advertising, etc. costs are not taken into account.

The price of some parts of the iPhone 15 Pro Max has increased by $37.7 (or 8%) compared to the iPhone 14 Pro Max. Production has been made more expensive thanks to 3 components: the 3-nanometer A17 Pro chip, the new 5x telephoto lens system based on tetraprism and the titanium frame.

But there are also details where Apple was able to save money: Memory and display prices fell this year.

In addition, analysts noted that more self-developed components appeared in the iPhone 15 series. 22% of these were on the iPhone 14 Pro Max, and 25% were on the iPhone 15 Pro Max. Source