It is extremely important for social media platforms to provide content that will interest users. Ultimately, the amount of time we spend on the platform depends on how much content we encounter that interests us. Most of the flow consists of recommendation content. YouTube For this reason, recommending the right videos is much more important than on other platforms. That is why the platform continuously tests new features.

The latest feature YouTube has started testing for recommendation videos might be the strangest yet. Because YouTube currently recommends videos based on their colors. Yes, you choose a color you know, green, blue or red, and YouTubeIt starts recommending videos based on your disability. “Would the video have color?” Looks like we hear you say. Let’s explain…

YouTube generates a series of recommendations based on the color you choose

YouTube categorizes videos as green, red, and blue based on the cover image and possibly the content. For example, you have chosen the color red; If YouTube suggests you a video about Apple Vision Pro, He suggests the video of the man in the red shirt. If he’s going to recommend a Tesla video, he’ll recommend the video with a red Tesla.

A special suggestion page will be created for the color you choose.

“What color the cover of the video I’m about to watch is or what color t-shirt the man in the video is wearing doesn’t make the video more interesting.” you may be thinking. You’re absolutely right… For this reason, the feature in question is perhaps the most “irrelevant” feature YouTube has tested for recommending videos to users. Naturally, YouTube will continue to look at other details when videos recommend. Color is just an extra filter. Yet probably no one reads this news, The Webtekno logo could not be read because it was red. Therefore, you won’t like the videos more just because they are the color you choose.