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Here’s what Apple Retail looks like for iPhone upgrades in the box

  • March 28, 2024
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Apple retail stores are now receiving information about the company’s new system for wirelessly updating iPhone software ahead of sale, according to reports iGen. Mark Gurman last week

Here’s what Apple Retail looks like for iPhone upgrades in the box

Apple retail stores are now receiving information about the company’s new system for wirelessly updating iPhone software ahead of sale, according to reports iGen.


Mark Gurman last week Bloomberg In April, it announced that a new proprietary system called “Presto” would be operational in the United States. Gurman first reported the wireless system in October, describing it as a “special pad-like device” on which retail store staff could place a sealed iPhone case. The wireless system turns on the “iPhone” internally, updates its software to the latest available version, and then turns it off.

Presto has small cabinets that can hold six iPhone cases at once. There are signs to ensure correct positioning of the boxes for NFC, depending on their size. Once ‌iPhone‌ is positioned correctly, it will update within 15-30 minutes. Now iGen He shared a still from a video showing two cars stacked on top of each other:

Presto was developed by Apple’s Backstage Operations team, which develops tools for technicians and retail store workers. The company developed “Presto” as a way to prevent iPhones from being sold with outdated software in retail stores. For example, the iPhone 15 series shipped with iOS 17, but Apple later released iOS 17.0.1 before the devices were released. The update was necessary to fix an issue that prevented direct data transfer from another “iPhone” during the initial setup process.

Source: Port Altele

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