Credit card news analyzed by research firm YipitData revealed the following: Only two percent of new Tesla owners After the trial period, they decided to renew their FSD subscription. This data shows that the vast majority of approximately 3,500 users do not perceive the FSD package as an attractive value proposition.

Although FSD software is called “Full Self-Driving” mode, it does not give Tesla cars full autonomy; instead, it allows them to navigate under close supervision with varying degrees of success.

Is FSD under threat?

The reluctance of Tesla customers to use the FSD feature casts doubt on its adoption, especially given its high price tag and concerns from government investigations and the significant number of accidents related to the technology.

While the exact reasons why customers abandoned FSD subscriptions remain unclear, factors such as cost and the availability of similar features from other automakers without exorbitant fees or subscription models likely influenced their choice.

It’s also a relatively small sample size (3,500 users) compared to Tesla’s North American user base. 1.8 million peoplesuggests that these results may not reflect broader consumer trends.

Despite these issues, Tesla is aggressively promoting its FSD software; In March, CEO Elon Musk required every North American customer who buys a Tesla car to install a demo version.

FSD is important for Tesla

Musk’s company’s ambitious vision depends largely on the success of autonomous driving technology, and the launch of the “robotaxis” service and the presentation of the “cyber taxi” are expected in August. However, the poor reception of the FSD feature adds to the uncertainty surrounding Tesla’s billion-dollar bet on autonomous driving technology and casts doubt on its long-term potential.