Apple, years agoSearch adsHe introduced an advertising system called “. This system, which we can translate in Turkish as ‘search advertising’, allowed developers to advertise their applications by promoting them through the App Store.

Search ads came regularly to different countries. Now the function to 21 more countries, including Turkiye It was said that he was coming. In addition to Türkiye, these countries also include countries such as Algeria, Iraq, Luxembourg, Latvia, Slovenia, Iceland, Nepal and Ghana. With the new additions, the number of countries with access to search ads has increased to 90.

What exactly are search ads?

As we mentioned at the beginning, Apple Search Ads is available to developers through the App Store. advertise their apps A system that makes this possible. The intention is that users have access to your application at the right times.

four different ones There is an ad type. This; directly “On the ‘Today’ tab ads shown, user before you call advertisements that appear in front of you, at the top of search results advertisements and others at the bottom of the application pages advertisements appear.

This way, developers can promote their applications from different parts of the store. From organic search using search ads on Apple 2x more involvement He says this is feasible. We should point out that search advertising works on a cost-per-click model. So the developer only pays when the user clicks on the ad.

Developers in newly arrived countries, including Turkey, could previously sign up for international advertising. However, the new support now includes the ability to advertise to local customers. for Apple Search Ads from the link here It is possible to achieve.