May 2, 2025
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Why did Galaxy Beam, the model Samsung released to revolutionize the smartphone market, fail?

  • October 30, 2024
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in 2012 Samsung, He took the stage at the Mobile World Congress and introduced a new product to the technology world called Samsung Galaxy Beam. This phone, which

Why did Galaxy Beam, the model Samsung released to revolutionize the smartphone market, fail?

in 2012 Samsung, He took the stage at the Mobile World Congress and introduced a new product to the technology world called Samsung Galaxy Beam.

This phone, which is similar to the popular model of the period, Galaxy S Advance, has a difference. pico projector could be found.

With this device, Samsung wanted to offer an innovative experience where users can project content on large screens with their smartphones.

samsung galaxy ray

Galaxy ray The biggest innovation was the small projector placed in the phone.

This feature allows users to view content on their phone screen. Ability to project onto the wall or other surface was made possible.

When marketing this feature, Samsung mainly uses it business people and artists It was intended to appeal to anyone who wanted to share content such as.

However, this function did not meet the expected response in practice.

samsung galaxy beam

The first and most important problem is that even though the Galaxy Beam was released in 2012 It is quite old in terms of hardware features would happen.

The phone was replaced by the latest Android version of that period. with an older version was coming and therefore its performance was much slower than that of its rivals.

The Pico projector is made small enough to fit in the phone, but this image quality is seriously affected It was decided.

The low-resolution projector could only be used in dark environments, and so were the images it projected It was far from clear.

Furthermore, this added technology made the phone both more expensive and useless.

samsung galaxy ray

Projection had increased costs significantly the device becomes heavier The reason was that it was difficult to use.

So Galaxy Beam is what users expected It was not a light and portable device.

The bulky structure made the phone difficult to hold in hand and when using a projector Battery life also ran out quickly.

Moreover, when marketing Samsung Galaxy Beam, the target group It was insufficient to understand their needs.

This feature is intended for business people to use when creating presentations. low resolution and short battery life As a result, it was never usable in practice.

Therefore, the projector function of the phone remained an unnecessary and useless innovation for many people.

Although Samsung wanted to revive this idea by launching the Galaxy Beam 2 model in the Chinese market in 2014, similar problems arose again and The product was not a success.

In summary, although Galaxy Beam seems like an impressive innovation at first glance, it is a device that disappoints users with its practical application. failure It went down in history as.

Source: Gizmodo

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