May 1, 2025
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The reason why emojis are yellow goes back to an insurance company in the 1960s

  • November 18, 2024
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Remember, before emojis (your age will be revealed if you remember) there were textual expressions. Good “:), :P, >:(“ We conveyed our feelings with expressions like: Then emojis


Remember, before emojis (your age will be revealed if you remember) there were textual expressions. Good “:), :P, >:(“ We conveyed our feelings with expressions like: Then emojis entered our lives and almost all of them were yellow.

Long before emojis came into our lives, Something that happened in the 1960s; It may have paved the way for emojis to become yellow.

We go to an insurance company to better understand why the emojis are yellow. Yes, to the insurance company.

A life insurer had problems with its employees. Since they are a life insurance company, they are constantlyTalking about life and death and increased stress normal.

A company called “The State Mutual Life Assurance” wanted to do something to boost employee morale and hired a graphic designer. to cheer people up requested a design.

Designer named Harvey Ross Ball, a yellow smiley face He designed and filled the company with posters, signs and buttons with this smiling face on it. The design became so popular among employees that it quickly spread beyond the company. The drawing probably looks familiar, but you have no idea where it comes from.

Over time, this iconic smiley became an official standard and was recognized by everyone. It’s thought that’s where emojis came from.

Apple was asked why emojis are yellow.

When Apple made emojis available internationally on its devices in 2011, they used the color yellow. it’s random he said.

However, we encounter yellow in a significant number of animated characters (Minions, SpongeBob, Pikachu). has a relationship with joy also points out. Yellow also represents luck.

Contrast also has a big impact.

Yellow; other primary colors such as blue, red or green a better contrast offers. Details of the face are much easier to see in yellow, which conveys emotions better.

Finally, as an editor I have a prediction; Because there are many skin colors in the world Choosing a default color regardless of skin color could also be one of the reasons, as separate emojis cannot be created for all of them, otherwise it would be racist to choose one color.

Sources: Medium, Color Meanings

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Source: Web Tekno

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