Yes, Apple, of this iPhone 5c exactly 11 years ago He introduced a model called. There was also a lot of talk about the model’s plastic body, which attracted attention with its different color options.

With the 5c move, Apple wanted to expand its product range He wanted to reach a broader customer base.

However, things didn’t go the way Apple wanted.

The first reason for this was the incorrect pricing of the product. If we go back to 2013, iPhone 5s, ‘cheaper version’ It was only $100 more expensive than the 5c. If we look at the sales price in our country, the 16 GB iPhone 5s was on sale for 2,279 TL, and the 16 GB iPhone 5c was on sale for 1,849 TL. However, despite the features that the iPhone 5s offers, it doesn’t offer much economic benefit. no one wanted to buy an iPhone 5c.

While iPhone 5s has an A7 processor; It came with the 5c A6 processor.

A6 was the processor of the older version iPhone 5. Moreover, the fingerprint sensor was very popular among Apple users at that time. While Touch ID came with the 5s, it wasn’t used in the 5c. Even Apple CEO Tim CookWhen asked about the sales differences between 5s and 5c, which were introduced in the same period, replied “I think people really enjoy using Touch ID. “This is one of the main reasons for the demand for the 5s and proves why the iPhone 5s is more popular than the 5c.” He made a statement.

There were also clear differences in the quality of the case between the two models.

While the iPhone 5c had a plastic body, the 5s had an aluminum and glass body. Yes, like 5c A relatively affordable iPhone model We can expect that, but people at the time were not very accepting of it. Because, as we mentioned above, there wasn’t a huge price difference between this and the 5s. A plastic iPhone was not well received in terms of brand image, Apple ‘premium image’ He had destroyed it.

In fact, Apple targeted the young audience with the color options it offered with the 5c.

If we take into account a brand like Apple that is committed to its traditions, in 2013 yellow, green, blue, pink or white an iPhone It sounded fun to be able to use it. Even the 5c’s box was designed differently than other iPhone models, more like the box of iPod models.

But even if this effort by Apple added color to iPhones, it might not add much color to sales figures.

Although Apple does not make an official statement about the sales figure of the iPhone 5c, this is the case according to various analyses was much lower than expected. Some estimates suggest that the iPhone 5c sold around 24 million units worldwide. If we look at the iPhone 5s side, this number exactly 165 million.

And as expected, iPhone 5c production was halted.

After introducing the iPhone 6 and 6 Plus in September 2014, following sales volumes that fell short of expectations, Apple decided Completely ended production of the 5c.

Apple still did not give up its desire for a budget-friendly iPhone and introduced the iPhone SE model in 2016.

This time They also took no risks with the safe. and they used the popular 5s design in SE as well. After learning its lesson, Apple did not leave out the features of the iPhone SE and incorporated the hardware from the iPhone 6s into the SE. Satisfied with SE sales, Apple announced the iPhone SE 2 in 2020; It launched SE 3 in 2022.

Where is the iPhone 5C now? In our hearts…

So it’s at the heart of Apple. The brand will launch iPhone 5c in 2020 ‘vintage products’ added it to the list. In 2022, it withdrew all its technical support.

Thus, Apple’s iPhone 5c adventure, which started colorfully, ended on the dusty and gray shelves of history.

Were any of you iPhone 5c users? If you have, please leave your comments below on the phone and share your memories with him.

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