May 2, 2025
Gadget

Apple and Motorola’s Little-Known Collaboration How the ROKR E1’s failure made Apple become Apple

  • November 26, 2024
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Motorola ROKR E1, It attracted attention as the first phone compatible with Apple’s iTunes music software. This device was developed in collaboration with two giants such as Apple


Motorola ROKR E1, It attracted attention as the first phone compatible with Apple’s iTunes music software.

This device was developed in collaboration with two giants such as Apple and Motorola., It came with a 512 MB microSD card and users maximum 100 songs This allowed him to upload music.

In fact, everything seemed to be fine, but the phone was somehow doomed to failure.

It had a stylish look and was actually Motorola’s popular A redesign of the E398 model and it was the branded version.

your phone A special button to launch iTunes There were stereo speakers.

Moreover, a feature that was way ahead of its time 2.5mm headphone jack had.

There were several major reasons behind the failure of the ROKR E1.

The first problem is that the phone is alone to store 100 songs allowed, and this storage capacity was even lower than the 512 MB iPod shuffle of the time.

In addition, Buy songs on iTunes It was necessary to transfer numbers to the phone via a cable connection, which unnecessarily complicated the process for users.

Moreover, the small screen and low quality camera make users feel uncomfortable. disappointed had hurt him.

Another problem is that on the day the ROKR E1 was introduced, Apple It was because he introduced the iPod Nano.

Apple’s introduction of the new iPod diverts attention from this phone The success of the ROKR E1 was overshadowed.

So much so that Motorola’s CEO assessed Apple’s move as an attempt to sabotage the device.

Under the influence of all these factors, ROKR E1 did not receive the expected attention and sales could not reach satisfactory levels.

For this reason, the ROKR E1, launched in 2005, is only available Within a year it was withdrawn from the market.

This failure was an important lesson for Apple and Steve Jobs Examine the shortcomings of the device in detail focused on developing a device that would provide an excellent user experience.

If this is Jobs’ attempt until the birth of the iPhone prepared the ground…

Source: GSM arena

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