Apple hasn’t sold many phones in the “premium” segment ($400 or more) since 2017 with the launch of the iPhone X. According to Counterpoint data, Apple reached 62% market share in the upper segment A significant leap forward in the first quarter of 2022 compared to the 57% share it already led last year.

No Android manufacturer sneaks into top 3 devices prize. The iPhone 13 and its variants occupy the podiumand even fourth place is occupied by the iPhone 12, a terminal that will soon be two years old.

Who buys expensive cell phone, buys iPhone

Market for phones over 400 euros still falling. In the first quarter of 2022, it experienced an annual decline of 8%. Despite this photo, the data shows the big winner in this segment of more expensive mobile phones.

Apple continued to lead once again in the first quarter of the year, increasing from a comfortable 57% market share to 62%. These figures have not been reached since the launch of the iPhone X.that’s Apple’s highest first-quarter share since then.

The iPhone 13 is by far the best-selling mobile in this segment (23% market share), followed by the iPhone 13 Pro Max and iPhone 13 Pro. The fourth best-selling model is the iPhone 12. ** at 8%. The only Android in the top 5 this is the Samsung Galaxy S22 Ultra with a modest 3% presence.

Foldable phones also continue to grow, with 184% year-over-year growth (yes, from a very small and marginal sales base), with Samsung as the main winner in this region, according to Counterpoint data.

It seems difficult for Android to take a share in the premium segment. Already in 2021, the only mobile to make it to the top five most popular phones of the year was the Galaxy A12, so there was no high-end presence.

More info | Counterpoint