Last week, Apple released new news that made Apple fans in our country especially happy. According to this news, Apple is releasing iPhone phones. it would “rent” it to its users for a certain monthly fee. In this good news, which attracted a lot of attention mainly because of the iPhone prices in our country, the monthly prices of the service in question were not included.

Today, the news begins to be shared in the Turkish press that the monthly cost of the iPhone subscription service has ‘appeared’. But that wasn’t the case. Bloomberg’s Mark Gurman actually To explain why Apple is going to launch an iPhone rental service The iPhone subscription prices shared in the news based on the article were actually Gurman’s estimates of the service in question. Although Gurman stated that he used the prices he mentioned in his article as an ‘example’, a misunderstanding could not be avoided.

Tech editor at Bloomberg misunderstood

Mark Gurman tried to explain why Apple came up with such an idea in the dossier news he shared. Gurman explained the rationale behind Apple’s move to this application and also said so to show how much the company can earn with this system. ESTIMATED prices had determined. Those ESTIMATED prices were as follows:

• iPhone 13 – $35/month
• iPhone 13 Pro – $45/month
• iPhone 13 Pro Max – $50/month

Before presenting these awards, Mark Gurman explained the misunderstanding about the event and their It’s entirely your own guess. He tried to explain it by saying:

“I use the starting prices ($799, $999, and $1,099) for the iPhone 13, Pro, and Pro Max and FOR INSTANCE I pick $35, $45, and $50 per month price points (I chose these tiers because they lowered the price of the Legacy iPhone Upgrade Program by a few bucks)”

With these estimates, Gurman argues that Apple is selling the iPhone on a subscription basis rather than selling it in full. will further increase its annual income. showed.

• iPhone 13 – $1,260 savings instead of $799
• iPhone 13 Pro – $1,620 savings instead of $999
• iPhone 13 Pro Max – $1,800 instead of $1,099

That’s why the news with headlines like ‘iPhone subscription system prices have risen’, reflected in the media, does not reflect the truth. The event is unfortunately due to a misunderstanding or failure to browse the main resource.