Huawei XMAG will revolutionize mobile photography
- July 2, 2022
- 0
On July 2, Huawei officially announced the creation of the Huawei XMAG imaging technology brand. Huawei Terminal BG COO He Gang said that the new camera phones will
On July 2, Huawei officially announced the creation of the Huawei XMAG imaging technology brand. Huawei Terminal BG COO He Gang said that the new camera phones will carry the exclusive Huawei XMAG logo.
After Huawei terminated its cooperation with Leica, everyone wondered where Huawei would go next.
“We have once again developed and summarized all the experience, practice and creativity of the past and created a completely new brand,” a Huawei representative said, adding that Huawei XMAG will revolutionize mobile photography..
Huawei claims that the rejection of Leica does not mean that Huawei smartphones will lose their premium camera phone status. Details on this will be announced later.
In February 2016, Huawei and Leica entered into a strategic partnership, and in the same year the Huawei P9 series became Leica’s first dual-camera smartphone, which was a sensation at the time.
During the collaboration process, Huawei gained experience and helped Leica enter the field of image processing and digital transformation in the smartphone industry. Now the Leica logo will be found on Xiaomi smartphones. Source
Source: Port Altele
I’m Sandra Torres, a passionate journalist and content creator. My specialty lies in covering the latest gadgets, trends and tech news for Div Bracket. With over 5 years of experience as a professional writer, I have built up an impressive portfolio of published works that showcase my expertise in this field.
