May 4, 2025
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Amazon is changing the ‘Star’ system we always look for before buying a product

  • August 18, 2023
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One of the most popular ecommerce platforms in the world Amazonstarted testing a new feature that is guaranteed to confuse users. The new feature detected in Amazon’s websites

One of the most popular ecommerce platforms in the world Amazonstarted testing a new feature that is guaranteed to confuse users. The new feature detected in Amazon’s websites and mobile applications in India and Germany is a new feature of the platform. judgement indicates that he will switch to the system. Let’s take a closer look at the new feature, which is likely to affect Amazon users in Turkey soon.

You know the rating systems; products purchased by users. give one to five starsenables them to evaluate the product and the purchasing process. Available in almost every e-commerce platform, this feature helps users to have preliminary information before purchasing a product. As a result, if a product has thousands of comments and 5 stars, that product less likely to be bad. Here’s the new feature Amazon is working on, aimed precisely at this system.

First, let’s take a look at Amazon’s current rating system

We took the above screenshot from Amazon’s website. rating system how easy it is to understand you can see it too. For example, the Razer Basilisk X HyperSpeed ​​gaming mouse has so far received more than 20 thousand reviews and an average of 4.5 stars. So this popular product is generally liked. The new feature, tested in Germany and India, will completely change this part.

This is what Amazon’s new rating system will look like

Users will come across such a design in Amazon’s new rating system. First a number from 1 to 5, and then just to the right of that number a single star will be found. The rating section shows how many stars the product has received. Immediately next to it is the phrase “5 stars” in parentheses and just to the right of it. percentile it will include. This number tells you what percentage of the reviews for that product get 5 stars. Let’s explain the above example: As a result of all the comments about the Google Pixel 7, the star rating of this product was 4.3. 69 percent of users who reviewed the product gave the Google Pixel 7 5 stars.

It can be considered helpful if the new design shows the percentage of 5 stars, especially the product. So the average star rating is low how likely it is that you are completely satisfied with a product you can understand. However, if you don’t show how many times the product has been reviewed in total, it is an inability to understand how popular the product is. After all, for most people, a 4.5-star product with 20,000 reviews is more reliable than a 5-star product with 100 reviews.

Source: Web Tekno

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