Why do Japanese websites have an eye-catching design? It looks like something from the 2000s!
January 25, 2024
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If you look at Japanese websites compared to websites from other countries a completely different design You may have noticed that you have come across the concept. It
If you look at Japanese websites compared to websites from other countries a completely different design You may have noticed that you have come across the concept. It usually contains a lot of text, colors, fonts, images and links. These sites may seem complex to some of us and aesthetic to others.
Between sweet and boring Why do the sites move back and forth differently than those of other countries? Come on, let’s tell you.
Japanese uses three different writing systems: Hiragana, Katakana and Kanji.
kanji, It consists of Chinese characters and contains thousands of different symbols. For this reason, we can say that creating a new font for Japanese is a much more difficult and time-consuming task than the Latin alphabet. For example, about 7000 to 16,000 for a font glyph (letter or symbol) It is needed.
Therefore, font selection on Japanese websites is very limited because their letters are largerhas longer loading times. These are the websites to create visual hierarchy It requires the use of different methods. So, as you can see, don’t die, my donkey, there is a dying situation.
You seem confused, so come on. American and Japanese Starbucks Let’s explain by giving examples of websites:
US website: welcome visitors with large, colorful blocks of images and text; different font sizes, thicknesses and clickable buttons applications.
On the Japanese website, fonts are not selectable and instead of clickable buttons Each image itself has a button that takes you to the corresponding web page.
It’s also clear that depending on your screen resolution, many titles will be a bit blurry because they aren’t real fonts. raster images.
Technological factors also play a role in site design.
Japan was one of the leading countries in the world in access to the Internet in the 1990s, but access usually via mobile phones it happened. Therefore, Japanese websites use more copy and text to adapt to small screens. fewer photos had to use it.
In the 2000s, Japan’s internet infrastructure improved compared to other countries. to be left behind started. China has fallen behind the US and European countries, especially in the spread of broadband internet. That’s how it comes out low resolution and sites with large fonts appeared.
In the 2010s, Japan’s internet infrastructure began to improve and smartphones became widespread, as well as websites remain as before continued. Many countries therefore found the situation strange.
When designing Japanese websites, not only technical but also cultural reasons are important (I wonder?).
Traditional Japanese culture multi-layered, detailed and rich It’s a culture. Because they want to continue their cultural heritage, there are many colors and symbols on their sites. From this situation “cultural“by factors” Japan, which is trying to get away with this, is frequently criticized on this point.
Plus, it’s not just their websites that are like this; even on the street, On TV/reality shows, YouTube covers and this is also the case with TikTok/Instagram videos. In short, we can say that they have thoroughly adopted this style and close the topic.
So what do you think? Do you find the design of their website appealing or just plain fun? We are waiting for your opinion in the comments.
Sources: Medium 1, Medium 2, Info Cubic, HONGKIAT
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Jeffery Powell is a tech-savvy writer and author at Div Bracket. He covers the latest and greatest in internet-related news and trends, offering readers a comprehensive overview of the ever-evolving online world.