It is expected to be a multi-billion dollar industry in the future. to the metaverse There are moves from many technology giants. The company most interested in this topic meta (formerly Facebook) wouldn’t be wrong to say. The US-based tech giant has changed its name to the metaverse and has already begun its steps on the subject.

Now a whole new step has been taken in the field of metaverse, which is expected to bring virtual life and real life together, and social media platforms. In the statements of CEO Mark Zuckerberg, the company a digital clothing store open was stated.

“Meta Avatars Store”

In Zuckerberg’s statements, the store says “Meta Avatars Store‘, that is, they called it ‘Meta Avatar Store’. The announcement was made in a livestream on the platform with Eva Chen, Instagram’s vice president of fashion partnerships. While the CEO thinks this store will provide a way for users to express themselves through their avatars, it’s somewhat controversial how much people would rather spend money on something like this.

The new virtual store that is part of the company’s metaverse steps To Facebook, Instagram and Messenger Let’s add the future. Meta had previously added avatars to all of these platforms. In addition, this store will initially contain digital clothing from major brands such as Balenciaga, Prada and Thom Browne. It’s worth adding that Meta doesn’t provide pricing information at this point, but the free outfit option will remain in avatars.

Zuckerberg also added that they plan to turn the store into an open marketplace where developers can produce and sell clothing, adding, “Digital products are in the metaverse. express yourself and a creative economy will be important for its operation. Adding more brands and shopping here soon to VR I’m pretty excited about[virtual reality]to bring.”

Finally, let’s say that the new virtual store will be available next week. Accordingly, Meta Avatars Store, in the US, Canada, Thailand and Mexico users will meet. It’s also one of the news that Meta plans to partner with new brands for the store in the coming weeks.