In 2005, Google launched a video platform that aimed to rival YouTube. Google video It was launched with high expectations.

During this period when video content started to gain a lot of attention in the Internet world, Google Video also made a name for itself. It was expected to be an effective platform.

So why did Google Video fail to live up to expectations and become one of the platforms to be pulled from the market?

One of the main reasons why Google Video failed is strategic decisions Mistakes were made in terms of timing during the takeover process.

YouTube also allows users to upload and share content during the same period. a free stage rose quickly.

In addition to YouTube, Google Video, limited to limited content He chose to stay.

For this reason, YouTube offers because freedom and community are more attractive users turned to YouTube instead of Google Video.

Another reason behind the failure of Google Video was the lack of marketing.

While Google is very strong in search engines, it is weak in video sharing platforms. He struggled to achieve the same effect.

YouTube’s user-friendly interface and community-oriented features that focus on user experience have made it a household name among users. has become a phenomenon He took it with him.

Meanwhile, Google Video is in this area He failed in class.

Finally, Google changed its strategy in 2006 and instead of competing with YouTube, He chose to buy it.

Thus, Google achieved the video sharing platform it dreamed of and went further by closing its own platform, Google Video. Continued with YouTube…

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