Although the effect of colors on human psychology has been known for a long time, how we can use this effect to our advantage is still being explored. If recent research has been done by French scientists, to keep people’s morale high It showed a simple change that could be made.

Research conducted by scientists at the University of Lille suggests that the city’s vibrant and green-focused colors make people more comfortable. happy and calm scientifically proven. In the study with 36 volunteers, the volunteers entered the virtual world formed by scientists wearing virtual reality glasses.

In colorful cities people are more curious and stimulated

As the volunteers traveled around the world, the scientists also monitored the volunteers’ physical condition. In the study, when the volunteers saw green vegetation in the urban environment, increased heart rate and they were observed to walk more slowly. In this setting, the volunteers were constantly looking around, rather than looking directly at one spot.

On the other hand, the fact that the city got a more colorful structure next to the green vegetation, made for a better response from the volunteers. Volunteers are much more curious and excited was observed. New research, published in Frontiers in Virtual Reality, has reintroduced the proposal to color cities to boost morale.