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Good news for Xiaomi, which has risen to two top positions in the competitive 50 ranking of the annual Google x Kantar Brand list, as it starts the
Good news for Xiaomi, which has risen to two top positions in the competitive 50 ranking of the annual Google x Kantar Brand list, as it starts the weekend. First place and second place emphasizing success of a brand that was born only ten years ago.
Founded in 2010, Xiaomi rose rapidly in the early years of Smartphones and soon stood out for its ability to diversify and expand its catalog to cover not only typical consumer electronics products such as mobile phones, tablets, laptops, but also other products such as bicycles. , wearable devices and home appliances. In 2017, 7 years after its founding, Xiaomi made the leap to the West by opening its first two physical Mi Store stores in Europe, precisely in Spain. To not be dependent on importers, to deal directly with their customers.
Google and Kantar companies publish a detailed study each year that analyzes them in depth. Chinese brands making an impact on consumers in international markets. The report also provides insights into how Chinese companies can successfully build their brands on a global scale.
This year’s report “Google x Kantar BrandZ China Global Brands 2023” covers 15 categories such as home appliances, consumer electronics, automobiles, smart devices, entertainment content and apps. Among the 14 brands on the list, West Window Technology ByteDance, XiaomiSHEIN, AliExpress, Anker, DJI, Shadowstone Insta360, Roborock, FlexiSpot, Trip.com, Lanting, Costway, EcoFlow and Homary.
Of these, Xiaomi stood out as one of the winners as Xiaomi’s founder and CEO, Lei Jun. announced today on his twitter account: “I am pleased to announce that Xiaomi has reached the second position in the Google x Kantar BrandZ Top 50 Chinese Brand Builders ranking. And what’s more, We are also number one in the consumer electronics industry!”
I am happy to announce that Xiaomi has taken the second place in Google x Kantar BrandZ Top 50 Chinese Brand Builders ranking. Moreover, we are number one in the consumer electronics industry! pic.twitter.com/j2BtACaUOq
— Lei Jun (@leijun) 16 June 2023
That’s why Xiaomi, with one of its most ambitious goals to be the first to launch its own car, ranked first on the consumer electronics list and second on the Top 50 Chinese brands list, proving what a great moment it is. With recently launched products like the mighty Xiaomi 13 Ultra, this is best-in-class for 2023.
via | twitter
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Source: Mundo Xiaomi
Alice Smith is a seasoned journalist and writer for Div Bracket. She has a keen sense of what’s important and is always on top of the latest trends. Alice provides in-depth coverage of the most talked-about news stories, delivering insightful and thought-provoking articles that keep her readers informed and engaged.
