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Disney+ will increase the price and block shared accounts

  • August 11, 2023
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Disney+ to increase subscription price and launch ‘crackdown’ on use of shared accounts following Netflix’s unpopular move. The announcement was made by Walt Disney CEO Bob Iger during

Disney+ will increase the price and block shared accounts

Disney+ to increase subscription price and launch ‘crackdown’ on use of shared accounts following Netflix’s unpopular move. The announcement was made by Walt Disney CEO Bob Iger during his quarterly earnings presentation, where he sought to reassure investors while acknowledging that his company (and the rest of the industry) is facing “challenging environment”.

Financial results are mixed. On the one hand, the company posted quarterly revenue below what investors expected, but on the other hand, profits were higher and Bob Iger predicted progress for the coming quarter, which means a $1 billion improvement in operating income in the streaming business. close the year and to achieve profitability by 2024.

Disney+ price increase

for that Disney+ will increase the price of its services for the second time in 12 months. The new prices are for the United States, but are sure to affect all markets eventually. The new rates will apply from October 12 and will be as follows:

  • Disney+ (no ads): $10.99 to $13.99 per month.
  • Hulu (no ads): $14.99 to $17.99 per month.
  • ESPN+ (with ads): $9.99 to $10.99 per month.
  • Disney+, Hulu and ESPN+ (Ad Supported): $12.99 to $14.99.
  • The company also introduced a new ad-free package that adds Disney+ and Hulu for $19.99 a month.

As for the ad-supported services, there’s better news for consumers as both services (Disney or Hulu) will remain at $7.99 per month. The expansion of the service will also launch in Canada and in selected European countries from November 1.

shared accounts. Bob Iger revealed that Disney is “actively exploring ways to approach account sharing”with a note that yes “real problem” to keep growing. The manager assured that “substantial amount” of account holders sharing their passwords and will therefore take action that will include technical fixes along with updating the Disney+ Terms of Service.

Disney+

Will streaming services crash? Disney+’s move follows in the footsteps of others such as Netflix. The problem is well known: consumers don’t have the budget to pay for so many prepaid services, and it’s because we’re not just talking about multimedia entertainment. You have to pay all those who come from video games, those from Microsoft 365 type productivity, those from Adobe edition type, those from cloud storage services and long etc. We will have to choose a lot.

Source: Muy Computer

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