last April We first learned of Sega’s interest in taking over Rovio, the developer that everyone indelibly associates with the memorable Angry Birds. At first, it was just a rumor, but two days later, the Japanese company confirmed that it was its plans, and also reported the economic amount of the purchase proposal, which according to the leaks mentioned in the previous days, was supposed to be $ 1,000 million. , but it cost less, namely $776 million.

When the operation was announced, both companies, Sega and Rovio, had previously worked on the said operation there was still work ahead, both from the companies themselves and from the regulators, on which the purchase may or may not have depended. In this case, yes, since we’re not talking about an operation with the size and impact of Microsoft’s still inconclusive purchase of Activision Blizzard King, one would expect the terms to be much shorter.

We could have assumed that, but we can now confirm it. And it is as we can read in Engadget, Sega has already completed the purchase of Rovio, so until now Finnish has become the property of one of the reference companies in the world of video games. Now, if there is a big difference between this operation and Microsoft’s operation with ABK, there is another point where the two agree, although it is not the most obvious in either case.

Both Microsoft and Sega have an established position in the gaming market, but if we focus on the world of smartphone gaming, we see that for both of them it is a world barely explored. However, both Rovio and ABK, in this case especially King, have their consolidated presence in it, even if in the case of Rovio it is not in the best of times (don’t forget that more than 10 years have passed since the bombing of Angry Birds).

So, even if it’s the first thing that can come to mind for many of us is to think of more than one crossover between Sonic and Angry Birdswhich as a starting point could be something very interesting and could help revive the angry birds franchise, this should feed into Sega’s efforts to strengthen its presence in the smartphone gaming ecosystem, and it is likely that it will do so through development carried out directly by Rovio .

Intro image generated by DALL-E via Bing