If we conduct a survey to see if anyone knows about HMD mobile phones, we will most likely find the vast majority of responses denying their knowledge. If we say Nokia, the shift towards “yes” will be huge. The truth is, technically they are what they are. HMD Global, owner of the Nokia brand Since 2016.

The truth is that we all remember Nokia phones as the kings of the pre-smartphone era and, to a lesser extent, as a mere participant in the smart era, first with a failed Windows Phone and then relying on an almost pure Android. Now everything indicates that HMD will bet on a new Android smartphone brand It will coexist with Nokia, at least for now.

HMD wants HMD mobile phones

Even if it had won in the past, the acquisition of a reputable brand like Nokia seemed to be a good sign for HMD Global. After the years, Finns don’t seem to have succeeded in recapturing the phone throne. They don’t seem to be even close to a market where Apple and Samsung, as well as Chinese companies like Xiaomi and OPPO, are queens.

“The home of Nokia mobile phones” will also be the home of HMD mobile phones

In addition, there is also Nokia brand license is about to expireGiven a ten-year deal signed in 2016 that will expire in just three years. The truth is that the company is looking to make a comeback on LinkedIn, which is confirmed by its own CEO.

Jean-Françoise Baril confirmed the following idea on the above-mentioned social network: HMD enters the smartphone market with its own brand. His idea is to “create a new world for telecommunications focused on the needs of consumers” and make his brand stand out. Europe’s leading manufacturerA feature you already get with Nokia.

In fact, we can infer from the manager’s statement that HMD will continue the same policy. Corporate social responsibility in terms of product sustainability. This is something we have already seen from the Nokia brand regarding repairability and would also be in line with the intentions of the European Union at this point.

Beyond these speech highlights, the CEO’s remarks revolve around the corporate environment; hence, there are many unknowns that need to be clarified for their purposes. What will HMD mobile phones be like?. It seems obvious that they will have Android, but little more.

An important fact that confirms is that Both brands will coexist in the marketSo this won’t mean farewell to the iconic Nokia. In any case, since no date or deadline has been set for us to see the first mobile phone officially called “HMD”, we will be waiting for new information on this subject.

via | GSMArena

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