LG Business Solutions and Odeon multiplexes are about to unleash a real revolution in the film industry by opening six cinemas in Gran Plaza 2 Shopping Center in Majadahonda, Madrid. This milestone will transform the movie-going experience and mark the debut of the first 100% LED cinemas in Europe, redefining the way we enjoy cinema on the big screen.

WITH more than 200 square meters of screens which contain technology LG Miraclass, these new cinemas represent a qualitative leap in cinematic immersion. LG Miraclass is an LED solution that completely replaces traditional projection in cinemas.

Its panels contain 8 million pixels with a pitch of 2.5 mm and DCI P3 color accuracy, which allows it to display a range of 68.7 billion colors. This technology of self-illuminating pixels guarantees deep blacks and infinite contrasts, offering the viewer a visual experience that is close to the original vision of the directors.

These innovative screens allow the projection of films in both 2D and 3D and their brightness is adjustable from 48 to 300 nits, which is almost ten times brighter than traditional projection systems. Three of the rooms are furnished Screens 55 square meters and Miraclass 4K LED technology, which ensures maximum image quality for audiences between 60 and 120 viewers. The remaining three can hold up to 40 people and have a screen area of ​​14 square meters, which guarantees an immersive visual experience.

The experience in these rooms goes beyond the visual as they are all equipped with a sound system Dolby Atmos 7.1 offers unrivaled aural immersion. The combination of the best picture and sound fills the cinema with impressive clarity, intensity, detail and depth.

In addition, to guarantee the absolute comfort of the public, all rooms have a system comprehensive air conditioning which uses the solution Multi V from LG Business Solutions along with air conditioning units with direct expansion batteries.

These devices enable precise control of comfort conditions in rooms, monitoring temperature, humidity and air quality to maintain optimal conditions at all times. LG Multi V offers seasonal performance 40% higher than traditional systems, which translates into a significant reduction in energy consumption associated with air conditioning in large spaces.