This was reported by the Financial Times, Ukrinform reported.

Additionally, Meta’s sources told the publication that it will charge $17 to use Facebook and Instagram on computers.

The changes could come in the coming weeks, as Meta must comply with a Luxembourg court ruling by the end of November that Facebook cannot “justify” using consumers’ personal data without their consent for targeted ads.

Under plans being discussed with regulators in Brussels and Ireland, Meta will offer an ad-free version of Instagram and Facebook for those willing to pay, or a free version for those who agree to be targeted with ads based on their personal information, the sources said. .

The move follows talks with EU regulators who want to limit the ability of big tech companies to profit from data they collect from their users for free; This would be a direct attack on the way groups like Meta and Google make money.

Meta reported second-quarter revenue of $32 billion; $31.5 billion of this came from advertising. It generated $7.2 billion in revenue from Europe, the second largest market after the United States and Canada.

In May, Meta-owned Facebook was fined a record €1.2 billion for violating privacy laws.

As Ukrinform reports, in the European Union, the law on digital services has come into force, which imposes new obligations on Internet platforms, in particular Facebook, Apple Store and various Google services.