According to Lenovo CEO Luca Rossi, four out of five devices will be repairable by 2025. In addition, parts such as batteries and other SSDs no longer get stuck in the case. Lenovo aims to achieve net zero emissions by 2050.

Senior VP Luca Rossi made the statements during the Canalys EMEA Forum 2023. According to Rossi, Lenovo will work even harder to make the devices repairable. However, according to The Register, he doesn’t say where customers should get their devices repaired. “In terms of repairability, we want to ensure that by 2025 more than 80 percent of repair parts are repaired so that they enter the circular economy and reduce environmental impact,” said Rossi.

Parts can also be repaired

Rossi goes one step further. “Four out of five devices can be repaired at the customer’s site, by the customer or through traditional channels. We ensure that the devices are designed with repairability and ease of maintenance in mind.” In concrete terms, this means that loose parts such as batteries, SSDs and various other parts are no longer sealed in the device. Instead, they can be repaired by the customer, which should avoid a mountain of waste.

Lenovo already has a pretty good reputation when it comes to device repairability. The company does significantly better than Apple, for example. But the greater ability to recover does not come from the heart. The European Commission recently adopted rules to ensure consumers are better informed about the lifespan and repairability of their products. This “right to repair” must be legally binding by the end of June 2024.

Steve Brazier, CEO of Canalys, asked Luca Rossi whether this increased ability to turn around would have a negative impact on company profits. Ultimately, the consumer could theoretically easily ensure that a device works longer. “You can’t look at it that way,” says Rossi. “There are so many options that I’m not afraid that if we do what’s good for the planet, we’ll hurt our business. On the other hand.”