Many companies, including Adobe and Microsoft, have announced that they have developed a new symbol that can be added to content created with artificial intelligence. This logo, which contains the letters “c” and “r”, was described by Adobe as a “symbol of transparency”.

The “cr” icon indicates how a piece of content was created or edited. For example, it will be possible to find out whether it was created with artificial intelligence or not. The logo is designed to determine the originality and source of the content. C2PA It belongs to the aforementioned coalition. In this coalition Adobe, Microsoft, Intel, Arm and Truepic There are tech giants like.

The symbol looks like this

Detailed information about the contents is displayed

The symbol appears in places such as Adobe’s photo or editing programs and Bing Image Creator. According to the explanation, we will be able to see this symbol in different types of content, such as videos, images or PDFs.

This symbol makes it possible to obtain information about the content. When it comes down to it, who created the content, its description, the application used, whether it was created with artificial intelligence, and if so, what artificial intelligence tool was used. It will be able to provide detailed information, for example to the user.

Efforts will be made to prevent the spread of false content and information.

Companies strive to prevent the spread of fake content and false information through this symbol. As is known, images created by artificial intelligence caused a lot of disinformation to be spread on social media. Let’s also add that the symbol can increase the fame of artists.

Adobe, C2PA companies in the next months will start integrating the new symbol into its own services. Microsoft already used a watermark on images taken with Bing. The new symbol is now used instead. Moreover, the use of the symbol it will not be mandatory let’s point it out.