The best examples that show that Apple knows no bounds when it comes to creativity in commercials
November 1, 2023
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in 1976 Apple, which was founded and has since run many advertising campaigns, especially some with his creative works has managed to conquer a place in our memories.
in 1976 Apple, which was founded and has since run many advertising campaigns, especially some with his creative works has managed to conquer a place in our memories.
Product types such as AirPods, Apple Watch, iPhone, iPad and MacBook with interesting advertisements The brand trying to market; One of the leading companies in the field of creativity. Let’s see which ads from Apple attract our attention passed?
“Privacy of course on the iPhone!”
As you know, what makes iPhone different from other brands The main feature, privacy and protection system. In this ad, the brand emphasizes exactly this and protect personal information He prepared an indirect advertisement to promote the
The face of the young man holding the phone is not visible, but his entire face is disabled by iPhone in case of. This ensured that the message was conveyed in an intelligent way.
An interesting choice for a marriage proposal: “She Said Yes!”
One of the brand’s most creative ads is this visual designed for a smartwatch. The shape of the Apple Watch has been compared to a ring, with ““She accepted the marriage proposal.” There is a word meaning.
After the marriage proposal Those who shared the photo of the ring The phrase he uses adapts to popular culture and gets people looking at the watch. They cannot resist your beauty tells.
“911, what’s your emergency?”
In the short advertisement 911 emergency call center People who call tell about the problems they are currently experiencing and thus provide guidance to the authorities. In the middle of the video we understand that these people do not have access to their phones, but they cannot make calls. Apple Watch thanks to this.
The ad, which highlights a different aspect of the watch, shows that it is a smart watch can save lives shows.
Successful use of perspective: Apple Watch Series 7
In this design with an interesting perspective, part of the Apple Watch band track combined with and therefore the smart watch help with sports It has been shown to be a product.
Those who know know; applewatch, From heart rate to calorie burning It can analyze many elements.
Whodunnit: Who is the thief?
A murder puzzle presents and gives the audience clues about the murder. who doesn’t know In this ad inspired by the video, a painting is stolen from the mansion.
Detective, investigates to find the painting, and the ending of the video goes completely wrong. from iPhone cinematic recording mode The ad nods to the original and offers an entertaining composition.
Interesting approach to family sharing.
In this poster, the brand with the bitten apple logo promotes sharing with families; Biting the apple from the other corner was a very creative way to emphasize ‘sharing’.
Ambitious launch of the iPod Shuffle.
your music player both charge and sufficient This image clearly explains it. The length of the iPod shuffle cable and the fact that it covers the entire path can prevent the user from using the device for a long time. before the battery runs out It shows that you can use the product.
Also someone who walks without ever getting bored It has been shown to be able to travel long distances.
The love story of Romeo and Juliet.
The ad also highlights the iPhone’s cinematic mode, that of the child theater performance We see a father suffering. The iPhone in his hand takes shots so realistic that it looks like the girl in the theater show. on real streets We see him running.
cinematic mode realistic and lively The commercial, which takes a very charming approach to marksmanship, creatively emphasizes what needs to be said.
In this commercial a man drives a tractor iPhone 14 It is shown that he is using the phone and the phone does not turn off until he reaches his destination. Battery life He emphasizes that it is a long time, but how realistic this is is also a matter of debate.
The brand’s iconic ‘1984’ ad.
in 1984 super bake The video shown at the event was Apple’s first Macintosh computer commercial film in which he introduces his computer.
The advert, which is known to have been adapted from George Orwell’s novel, rights holders of the novel It was warned by and was not shown anywhere after that year.
Are there any creative advertising examples that come to mind? Which brands do you think are the most successful in the advertising industry?
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Alice Smith is a seasoned journalist and writer for Div Bracket. She has a keen sense of what’s important and is always on top of the latest trends. Alice provides in-depth coverage of the most talked-about news stories, delivering insightful and thought-provoking articles that keep her readers informed and engaged.