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Xiaomi and the Bogota Fashion Film Festival: a creative alliance combining fashion, cinema, art and technology. Xiaomi is pleased to announce its fifth partnership with the Bogota Fashion
Xiaomi and the Bogota Fashion Film Festival: a creative alliance combining fashion, cinema, art and technology.
Xiaomi is pleased to announce its fifth partnership with the Bogota Fashion Film Festival to participate as a sponsor and jury in one of its categories. This collaboration between Xiaomi’s technological innovation and the world of fashion and film reinforces the brand’s commitment to creativity and artistic expression.
The Bogota Fashion Film Festival is an event that celebrates the convergence of cinema and fashion, providing a unique platform for filmmakers, designers and artists to present their masterpieces at the intersection of creativity and style. This festival has become a showcase for established and emerging talents who have established themselves in the national and international industry and Xiaomi is proud to be a part of this exciting journey.
Until November 10 next year, participants will be able to submit their audiovisual works for free using the following link https://bogfff.com/convocatoria2023/ and will compete in the following categories:
“Fashion film is audiovisual content that combines elements of fashion, art and cinematography to tell a story, convey an idea or convey a brand’s values. Unlike traditional fashion commercials, these commercials focus on creativity, aesthetics, visual storytelling and emotional impact.” says Andrea Olmos, director of the Bogota Fashion Film Festival.
The 30 short films selected as finalists will be shown on November 25 and 26 in the heart of the creative district of San Felipe and on the big screen of the Neos shopping center in the center of the capital, where all lovers of cinema, fashion and technology are welcome. will be able to evaluate them. They will later be honored in each category at an awards ceremony to be held at the San Francisco Palace on December 1st.
Xiaomi’s participation in BogFFF is a testament to the company’s commitment to using technology for different scenarios and audiences, and they will be allies of the festival in the Best Fashion Film in Vertical Format category, which awards Reel and Tik style formats. Moreover, with the launch of Xiaomi 13T, conceived in accordance with the Xiaomi InSight picture philosophy, focused on being faithful to each user’s perception of reality, it becomes the ideal device to accompany this audiovisual festival.
Using artificial intelligence, Xiaomi can push the boundaries of image quality with its leading optical system and patented algorithms, capturing details that even the eyes cannot perceive.
“Through this imaging philosophy, Xiaomi smartphones strive to capture and reflect human emotions that reach the hearts of millions of people, which fits perfectly with the goals of the Bogota Fashion Film Festival,” added Carolina Ceballos, Xiaomi Colombia Marketing Manager.
Xiaomi hopes that this exciting collaboration with the Bogota Fashion Film Festival will inspire more people to explore the limitless possibilities of artistic expression through technology and fashion.
Source: Technocio
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