A few months left (at least two) for the Apple Vision Pro to go on sale in the United States. And I say at least two, because Apple said in its presentation that it will go on sale in early 2024, and since then they have not specified the date chosen for its debut. And although we’re talking about Apple, probably the tech company most affected by leaks, in this case it looks like they’re managing to keep the secret safe.

So today There are still many doubts about the logistics involved in selling it.. Yes, we know that the purchasing process will be somewhat complicated, which I already suggested was a very good choice, and also that the mass production process will face problems due to the discrepancy between the quality levels expected by Apple compared to what some of its suppliers would offer . Logically, and even more so given its price, it’s an effort to make the Apple Vision Pro exude quality, but in the end it will affect production capacity.

As stated earlier, The purchase process won’t be as straightforward as with other brands’ devices. In this regard, Apple plans to enable segregated spaces in some Apple Stores in the United States that will be dedicated exclusively to Apple Vision Pro. A meeting will be arranged with interested users who will be able to try the browser, check if they need adapters due to the size of your head or if your vision is not perfect and we still don’t know whether to take the device home at the same time or on the second visit (after checking out of course ).

If we have doubts about it, we can read it in Uploaded Tim Cook said the Apple Vision Pro will be available «only in our stores«. The company’s CEO made the announcement at an investor conference in response to a question about whether the Apple Vision Pro launch will be similar to other products Cupertino has launched during Cook’s tenure as CEO. This is the full answer to the question:

«I would say no. There hasn’t been a product like the Vision Pro yet, so we’re deliberately introducing it only in our stores so that we can really pay a lot of attention to the last mile.

We will be offering in-store demos and it will be a very different process than the usual grab and go process.»

This statement confirms something we might have already expected, which is that there will be no other retailers, either physical or digital, that can sell the Apple Vision Pro. Now he again emphasizes the doubt we asked for. for some time now: when we talk about stores, does it refer exclusively to physical stores, Apple Stores, in which a specific space dedicated to the device has been deployed? Although of course it depends on the volume of stock they come to market with, along with the sales forecast I’m starting to think that ie. The Apple Vision Pro will also not be available for purchase through Apple’s website. And again, it seems risky but successful to me.