Every day more and more false image production is done. Companies are developing new technologies to prevent such problems. Known for its camera and lens technologies Sony has developed a new technology to deal with fake images.

Sony will digitally sign photos as soon as they are taken

Now that the technology has announced that its initial one-month trial has been completed, SonyTechnically, photos “birth certificate” It will work in photos too. This authentication technology can prove that the photo is original. digital identityis created as soon as the photo is taken.

The digital signature is created in the camera. chipset will be carried out by. In this way, the identity creation process is carried out within the machine, preventing manipulation through intervention from outside the device.

The target group of this technology is professional users will be. Photographers who want to protect their own content can thus demonstrate the originality of their content. In addition, institutions such as news agencies will be provided with an extra layer of security to combat fake images.

Sony president: “Fake images negatively impact society as a whole.”

COO and president of Sony Neal Manowitzsaid in its statement that the fake images were not only targeted by photographers and news agencies. the whole society He said it had a negative effect. Manowitz underlined that they will use their resources to solve this problem and that they are very sensitive about this issue.

It is also intended to track manipulated and edited content. C2PA Sony, which is also a member of the organization, introduces its new technologies Associated Press (AP) tested in partnership. The company stated that the test results are very valuable and announced that they will further the development process to spread this technology to wider areas.