Google tried to buy Epic Games in 2018
- November 25, 2023
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Google and Epic Games are currently embroiled in an antitrust lawsuit that examines the legality of managing Android apps on the Play Store, particularly with regard to the
Google and Epic Games are currently embroiled in an antitrust lawsuit that examines the legality of managing Android apps on the Play Store, particularly with regard to the
Google and Epic Games are currently embroiled in an antitrust lawsuit that examines the legality of managing Android apps on the Play Store, particularly with regard to the fees the store charges for in-store transactions. However, the relationship between the two companies could have been very different.
It was learned yesterday Google was interested in buying Epic Games. Yes, right as you read. After gathering information that emerged from the email exchange, the search giant was interested in acquiring the people responsible for Fortnite and Unreal Engine in 2018 in order to will contribute to the promotion of Android video games and Stadia failed.
Looking at the current situation, it is clear that the operation did not take place and is very unlikely to become a reality, as Stadia was an absolute failure. On the other hand, incorporating Epic Games into Google would have been an important operation, but it was It would most likely not turn out well for either side. unless the search engine corporation gives freedom and initiative to the company founded and directed by Tim Sweeney, who has much more experience in the video game industry.
Looking at the events, the fact that Epic Games accepted the offer of Google could mean its disappearance, or at least it would face a much less promising situation than the one it currently has, especially thanks to the great success of Fortnite. The operation would very likely represent frustration with Epic Games’ plans to launch its own digital video game store, which is characterized by a large number of titles it offers for free and by the fact that it is not profitable at the moment.
In a nutshell, Google’s purchase of Epic Games would produce a similar result to Microsoft’s purchase of Rare twenty years ago, whereby the acquired company ended up highly impaired compared to the previous situation. Rare went from being one of the top video game developers in the 1990s under Nintendo to being far less valuable than many indies under Microsoft, and if Epic Games had ended up under Google, it might be very devalued and struggling today for its independence or forcing its sale to another corporation.
Source: Muy Computer
Donald Salinas is an experienced automobile journalist and writer for Div Bracket. He brings his readers the latest news and developments from the world of automobiles, offering a unique and knowledgeable perspective on the latest trends and innovations in the automotive industry.