Japanese company Nissan Motor, one of the world’s leading automobile manufacturers, plans to sell its brand’s electric cars, designed and produced in China, in other country markets.
This was announced by Nissan China Masashi Matsuyama, the company’s vice president and head of the China branch, Ukrinform reported with reference to Reuters.
This concerns the possibility of exporting to world markets both the current range of Nissan cars with internal combustion engines and future fully electric and hybrid cars developed and produced at the company’s Chinese factory.
According to Matsuyama, Nissan plans to target the same markets as Chinese rivals such as popular electric car maker BYD.
If the decision is approved, the Japanese company will join foreign brands such as Tesla, BMW and Ford, which have increased their exports of Chinese-made cars to take advantage of low production costs in China and increase the capacity utilization of their own facilities in the country.
Last year, foreign automakers faced a decline in sales of their cars, especially electric cars, in China as competition sharply increased with local brands offering significantly lower prices for their electric cars thanks to various government subsidies. .
Particularly in the first 10 months of the year, China accounted for just over one-fifth of the approximately 2.8 million global Nissan car sales, while the Chinese market accounted for more than one-third in the same period last year. sold cars.
In order to increase car sales in the Chinese market, Nissan last week established a joint research center with China’s leading university, Tsinghua University, in Beijing for the development of electric cars and autonomous vehicle control systems.
One of the centre’s tasks is to study the Chinese car market and the needs and habits of local drivers in order to better adapt new Nissan cars to them.
As reported by Ukrinform, Tesla is recalling more than two million vehicles after the US regulator detected a partial malfunction in their autonomous driving system (autopilot).