Honor, once a subsidiary of Huawei, embarked on the path to independence a few years ago. Although there is still speculation that the companies could reunite, it doesn’t look like that will happen anytime soon. Honor CEO George Zhao recently shed light on how the relationship between his company and Huawei is currently evolving.

In a short video published on the Weibo platform, Zhao said that contacts between Honor and Huawei are still ongoing, but due to the tight work schedule, it does not happen frequently. With all this, he clearly stated that: “We can’t show mercy to anyone right now.”. This statement clearly reflects Honor’s desire to gain a foothold in the competitive smartphone market.

Speaking about the relationship with Huawei, Zhao noted that Honor has inherited the spirit of its parent company. He also stated that Honor is no longer a successor to Huawei. Honor’s desire for independence has evolved into a strategic move that has seen the brand move away from its previous positioning as an alternative to Huawei. As a result, the company has gradually managed to break into the segment of high-end products and even managed to position its devices as competitive flagship products of Huawei. This change demonstrates Honor’s determination to maintain its place in the market and diversify the product range offered.

When asked about the similarities and differences between Honor and Huawei, Zhao compared his company to a thick branch with buds cut from a large Huawei tree. While core values ​​and cultural values ​​continue to influence Honor, the brand has gone through some transformations as it adapts to its new environment. This process of evolution has made Honor a unique company.

Honor’s path to independence could be said to reflect a harmonious blend of heritage and innovation. Going forward, the brand is a testament to the adaptability and resilience of companies in the technology industry. Honor has not only inherited the essence of Huawei, but also managed to develop its own identity, symbolizing a new chapter in the history of the two companies.