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The future of entertainment meets the future of technology. On January 8, Samsung Electronics released a massive teaser for its upcoming Galaxy series at the Sphere, a now-iconic
The future of entertainment meets the future of technology. On January 8, Samsung Electronics released a massive teaser for its upcoming Galaxy series at the Sphere, a now-iconic part of the Las Vegas skyline.
Billed as the world’s largest spherical structure, the Sphere has one of the highest resolution LED screens and its exterior can be programmed to display dynamic images on a massive scale. The exterior of the domed venue was the first to showcase new features of the Galaxy series, allowing viewers to enjoy a stunning 360-degree view without distortion.
Notably, the video stars Marvel Studios’ Doctor Strange as he opens a portal to another dimension; just like Samsung is opening up a new world of possibilities with mobile AI.
How was this monumental ad created? Samsung Newsroom went behind the scenes with the Mobile eXperience Marketing team working to promote Samsung and Galaxy at major global events. To learn more about the making of the latest Galaxy series teaser, check out the video below.
Source: Port Altele
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