We were finally able to obtain all data on mobile phone sales through 2023, and as is common lately, Xiaomi continues to position itself as the third largest manufacturer As the report published by the consulting firm IDC shows us.
In this case we can see how. Asian firm’s mobile phone sales and shipments account for 12.5% of the total This means they are well above fourth place. So, considering the brand’s new launches, it’s no surprise that these numbers will continue to strengthen over the next few months.
Emerging markets continue to be a gold mine for Xiaomi
As this report shows, Xiaomi clearly benefited from this process. Rapid growth experienced by some emerging markets such as IndiaDespite this, Apple dominates the market with almost 25% share after 13 years of Samsung’s dominance.
Koreans placed themselves in second place with a 16.3% share and are increasingly being followed by Xiaomi. Actually an Asian company managed to increase its sales by 22.7% compared to 2022 While Samsung’s sales are down 10.9%, this could see Xiaomi continue to rise in the rankings in the relatively near future.
Despite everything we’ve told you, the sales trend is not good news for any manufacturer. Market down 3.2% in sales in 2023. We’ll see what happens next, but seeing brands moving to pay more attention to their operating systems, perhaps 2024 could be the beginning of a major change in the industry.
Source | IDC
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