Microsoft released a video halfway between advertisement and informational, where it shows the ease of migration to Windows 11. A different approach to the one used until now (some with questionable drawings, including dark patterns). try to convince employees to upgrade to their latest operating system.

Microsoft (and by extension the PC industry) has a big problem with Windows 11 and its low adoption rate. Or what is the same. Windows 10 continues to be the king of the desktop with a very large share when the end of its life cycle is relatively close, in October 2025.

Analysts have calculated that if the adoption of Windows 11 does not increase significantly, next year we will find 240 million machines without official support and, worse, without security updates, which means in terms of greater ease of successful cyber attacks. A serious problem that happened already with Windows 7. The solution is to upgrade Windows 11 enough or run the expected Windows 12 to facilitate updates and “steal” users from Windows 10.

To address this issue, the software giant has stopped selling Windows 10 licenses and is no longer providing them to OEMs for pre-installation on new PCs. It has also added many features and functions to the latest stable version of Windows 11 23H2, including the introduction of artificial intelligence in the form of its Copilot virtual assistant. Even so, it’s all still insufficient to get die-hard users to take the plunge.

In the video below, Microsoft shows how easy it is to upgrade to Windows 11 without losing files, data, installed applications or user settings. It starts with a data backup and connection to the Edge browser and ends with a slogan chosen since the introduction of AI ​​(Copilot) into the system: “Windows 11 really makes everyday life easier”.

Sure, migrating to Windows 11 from Windows 10 is pretty easy, but that’s not the point. Simply, Windows 10 runs better and is faster and more stable, two conditions that are essential for many of us. On you.