TikTok, became especially popular with its dance moves and gained a large user base. The platform makes agreements with various music production groups for the music that is added to short videos. one of these Universal music group and TikTok have not yet extended their agreement, which expires on Wednesday.

AI protection, better pay

Universal Music Group (UMG) on certain issues in negotiations with TikTok improvements to demand. These include better payments to artists and protection of artists against artificial intelligence. It is stated that if TikTok does not take action on these issues, UMG may be off the table.

In the open letter shared by UMG, TikTok’s “increasingly effective, powerful technology and worldwide to a huge user base It is a platform withIt says yes. However, the company has no plans to take a step back. The letter states that the agreement between both parties ends Wednesday is also reflected.

According to the statement, UMG three requirements These include: paying artists better, protecting artists from the negative effects of artificial intelligence, and ensuring the online safety of TikTok users. Platform mangy The plaintiff, UMG, argues that TikTok pays artists a pittance compared to what is paid to other platforms. They also make it clear that they are complaining about the platform’s artificial intelligence “make your own music” campaign.

Who is in the Universal Music Group?

within UMG There are hundreds of artists, some of them more or less popular, who continue their work. The most important are as follows:

• Taylor Swift
• Drake
• Olivia Rodrigo
• Beyoncé
• Doja cat
• Ice herb
• Pink Panther
• lurch
• Alicia Keys
• The weekend
• Billie Eilish
• Kendrick Lamar
• Harry Styles
• SZA
• Ariana Grande
• Justin Bieber
• Adele
• Elton John
• U2
• cold game
• Pearl Jam
• Bob Dylan