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Apple offers new opportunities based on artificial intelligence this year

  • February 2, 2024
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Apple is working on new capabilities based on generative AI that will be introduced later this year. This was reported by The Verge, according to a report from

Apple is working on new capabilities based on generative AI that will be introduced later this year.

This was reported by The Verge, according to a report from Ukrinform.

“Looking to the future, we will continue to invest in technologies that will define the future. We will be happy to share the details of our work on this page, especially in artificial intelligence, to which we devote a great deal of time and effort. Towards the end of this year, this is in this direction,” said Apple CEO Tim Cook.

He declined to give details.

As noted, Apple rarely announces its future moves; Therefore, Cook’s statements could signal the company’s ambitious plans to integrate AI into its software platforms (iOS, iPadOS and macOS) this year.

Analysts recently reported that iOS 18 could be the “biggest” update in the operating system’s history. At the same time, the operating system will have many artificial intelligence functions.

From advanced image processing to text enhancement, AI-powered software features have been a key selling point of Google and Samsung smartphones in recent months.

As reported by Ukrinform, in December, Alphabet company introduced Gemini AI, its most advanced artificial intelligence (AI) model capable of processing video, audio and text files.

Source: Ukrinform

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