In Barcelona, ​​everything is ready for the start of MWC 2024 Mobile World Congress will be celebrated from February 26 to 29 and like every year, we will offer you extensive coverage at MuyComputer.

The biggest and most influential mobile technology and connectivity event on the planet returns to Barcelona for its third edition with a physical presence after years of hiatus due to COVID. The general aim should be to restore the impressive numbers before COVID and the organizers are hoping for this edition more than 88,000 visitors and 2,400 exhibitors from 202 different countries.

These are not the numbers of the best years, but they are not bad at all considering that the big tech fairs are in a revival phase and that the strategy of the tech companies has changed and they are betting more on specialized events and/or online presentations , which end up reducing their presence at the big fairs . In each case, the event is very importantfor Barcelona, ​​in terms of generating temporary employment and income, and also for Spain, with advertising that puts our country in the role of a showcase of world technology for a few days.

What to expect from MWC 2024

The key notes and the keynote conference are the first point of interest of the fair and among the speakers we will be able to see important managers starting from the four largest European telecommunications operators (Deutsche Telekom, Orange, Vodafone and Telefónica). The president of Microsoft, Brad Smith, who recently announced a significant investment in Spain, will also be present.

Other notables include Michael Dell, CEO and President of Dell Technologies and Julie Sweet, president and CEO of Accenture. 2024 is the year of generative artificial intelligence and there will be no shortage of conferences related to this technology, including a presentation by Demise Hassabis, one of the “fathers of artificial intelligence”.

And 4FYN. Another parallel event worth mentioning celebrates its tenth anniversary and is dedicated to the promotion of start-ups. It’s MWC’s equivalent of CES’s Eureka Park, and it always offers interesting news. There will also be specialized areas for vertical industries, Industry City, Journey to the Future and Digital Planet, where applications, e-commerce solutions, advertising technology and marketing are located).

Electronic product presentation. Although MWC is not a mobile fair, but rather a mobile technology fair, we will also see new devices. We expect new Motorola phones; from Xiaomi with the 14 Ultra series; from HONOR with Magic 6 Pro; Nothing Phone 2a or a novelty from Nokia.

After approaching AI Samsung Galaxy S24, indicates that these technologies will be promoted in all presentations. We will also see a foldable Lenovo laptop with a transparent display that we introduced last week. Of course, the first notes of the next generation of 6G networks and the continuation of the deployment of Wi-Fi 7 wireless connectivity are expected. The electric car from Xiaomi also draws attention, and it will not be the only thing we will see in urban mobility.

MWC 2024 programme

• Organizer: (GSMA)
• When: From February 26 to 29
• Where: Fira Gran Via – Barcelona
• Contents: Product presentation. Key notes. Conference. Workshops. Specialized areas.
• Official site: mwcbarcelona
• Monitoring the event in MC: MWC 2024 tag