Artificial intelligence has become a tool that many people use in their daily lives, whether it is to speed up their work by automating some tasks at work or in their studies, or just for entertainment purposes by creating visuals with artificial intelligence. The problem is that this tool, like almost all It can also be used to cause harm and spread misinformation.And that’s something YouTube wants to avoid.

YouTube has announced that in late 2023, it will make new tools available to users of the platform to flag and identify content created or otherwise modified with AI. These tools are now available and The platform requires users to identify such videos when installing them.

Specify if the video was created with artificial intelligence

We’ve been hearing the term “Fake news” on social networks for several years now, and there’s a good reason behind it: these platforms for sharing ideas and content have become an ideal place to share information. Misinformation can go viralfalse data and recently altered images and videos to mislead people.

Platforms are finding ways to combat this. For example, Facebook announced its own tool for creating images with artificial intelligence, but also states that these images are not real.

For its part, when uploading a video to YouTube it is now necessary to check whether this video exists. Created using artificial intelligenceor has been substantially altered.

YouTube requires a video to be tagged if it meets at least one of the following requirements:

• Makes it look like a real person said or did something they didn’t actually do
• Replace visuals of a real event or place
• Creates a realistic looking scene that didn’t actually happen

Image: YouTube

Since these videos may be parodies or similar, they are not banned on the platform (as long as they do not violate the content rules (e.g. inciting violence). However, the important thing is that they are labeled Preventing people from believing these are real events.

You don’t need to tag videos if the change is minor or doesn’t significantly affect the content: for example, using beauty or animated filters on a video doesn’t require tags, even though technically the scene in the video has been altered or altered. The “Altered or synthetic video” notification is specific to the following videos: heavily modified or created entirely with artificial intelligence.

The tool has already become available when uploading a video to the platform. YouTube warns that if videos are not tagged correctly, the company may tag them itself to reduce the risk of users being misled by unrealistic content. Additionally, anyone who chooses not to tag eligible videos punishable through the platform.

More information | YouTube

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