If you need a vehicle for transporting goods, accessing remote locations, transporting personal belongings or for recreation Off-road sportiness, Ford Motor Colombia shares options for the ideal vehicle.

When purchasing a car for the first time, the question always arises: What will you use the car for? Keeping this answer in mind is very important when approaching a consultant, as it reduces the opportunities depending on the segment. For example, for all the people who decide to buy a pickup truck, Ford Motor Colombia shares a guide with recommendations that you should consider to choose the right option according to your needs.

“At Ford Motor Colombia, we have always distinguished ourselves by listening to Colombians, especially when it comes to creating vehicles that suit their needs and tastes. For this reason, we have an extensive line of pickup trucks that are ideal for any occasion and related to your work, personal and productivity activities, such as the New Generation Ranger and the Fully Hybrid F-150 in their various versions.explained Diana Sanchez, Ranger and F-150 brand manager.

Despite the situation, according to Andi-Fenalco, the pickup segment increased its market share during 2023, confirming the interest of Colombians in purchasing this type of vehicle. In this spirit, the Blue Oval brand provides basic recommendations for purchasing a platoon truck:

Transport personal belongings with the best technology and comfort

If you are looking for a pickup truck for outdoor activities or hobbies personal needs such as buying groceries at home, carrying sporting goods or luggage, in addition to powerful motorization, you must keep in mind the assistance and gadgets that your car is equipped with.

When Ranger Limited+ Comfort is ensured by refined finishes and intelligent solutions. The interior features luxurious appointments with an emphasis on comfort, including synthetic leather seats and exemplary ergonomics. It also offers a customizable instrument panel with a 12.4-inch LCD screen and the SYNC®4 multimedia system, which provides more advanced features with an ultra-powerful processor, user-friendly interface and the flexibility of changing screens and commands.

It also includes wireless connectivity for Android Auto® and Apple Car Play®, as well as voice device control, a wireless charger, Bluetooth®, steering wheel audio controls, up to six speakers, USB Type A and C inputs and AppLink. for access applications. To make driving easier and improve interior space, an “E-Shifter” gear selector and electronic handbrake have been installed, freeing up space on the console.

Additionally, to enhance interior comfort, it features superior sound insulation, resulting in a quieter cabin, complemented by significant reduction in engine noise thanks to the new diesel engines. It also features various intelligent driving modes that automatically adapt the car to each use situation, such as Normal, Eco, Slippery, Mud/Ruts and Sand.

To enjoy sportsmanship off-road

If the need is focused on adventure and sportiness, choosing powerful vehicles that provide safety while driving is an ideal option. Here’s why Ford has the perfect car: Ranger Raptor. A one-of-a-kind pickup truck that combines vitality, power and strength, allowing adventure and adrenaline junkies to enjoy a chameleon-like vehicle with the exclusivity that only the Raptor line offers: off-road capability. off-roadcapable of high impact speed and excellent performance to satisfy hobbies and personal projects.

Inspired by the Dakar Rally and Baja 1000, the new Ranger Raptor is powered by a 3.0-liter EcoBoost® V6 gasoline engine producing 288 horsepower and 491 pound-feet of torque for powerful vehicle performance in the most challenging terrain. Additionally, the vehicle is equipped with seven airbags and Ford Co-Pilot360™ suite of driving assistance systems to ensure maximum safety on the most challenging and daring roads.

The Blue Oval brand also included a high-strength steel chassis with new reinforced side members, suspension mounts and spare tire mounts. In addition, off-road lower guards for the crankcase, transmission and fuel tank have been integrated.

Carry a heavy load

If you work in agriculture, mining, port or your job requires you to transport important cargo, it is ideal to choose vehicles with a powerful engine and sufficient power.

For this need, it is recommended to select Next Generation Ranger in the entry-level XL 4X2, XL 4×4 and XLS versions, equipped with the Panther 2.0L four-cylinder turbodiesel engine, capable of producing 168 horsepower and 405 Nm of torque, characterized by its elasticity, durability and low power levels. noisy, with a six-speed manual transmission.

Considering the job that this truck is required for, this vehicle also allows you to carry up to a ton of cargo on your truck, making it an ideal option for jobs that require transporting heavy equipment or materials.

To access remote locations

For those drivers who are looking for a car equipped with the latest technology, allowing them to enjoy a unique driving experience, reaching the most remote places in Colombia without losing energy, the brand’s offer is – F-150 Platinum Full Hybrida pickup truck that automatically recovers energy when braking thanks to an advanced regenerative braking system, so it doesn’t need to be plugged in.

It also features innovative Pro Power Onboard™ technology, which consists of a 7.2 kW remote power generator that converts high-voltage battery DC into standard AC power. This means there are 6 120V and 240V outlets located on the deck, allowing the truck to operate as a powerhouse with enough energy to charge electric vehicles that have run out of power, as well as power tools or household items.

In addition to previous innovations, the truck features a fully hybrid PowerBoost™ powertrain that combines a 3.5-liter EcoBoost® V6 internal combustion engine and a 44-horsepower electric motor, which together are capable of generating 430 horsepower and 570 lb-ft of torque. , making it the most powerful powerplant in F-150 history outside of the F-150 Raptor variant.

Finally, remember that you may want to check with dealers or websites about your purchasing options before purchasing. Test Drive know the car in detail. This experience will allow you to narrow down your purchasing options and enjoy the right car.