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Victoria’s Secret was founded by Roy Raymond, an American businessman. It was his wife who made Raymond think this way. The bride is the founder of Victoria Secret
Victoria’s Secret was founded by Roy Raymond, an American businessman. It was his wife who made Raymond think this way.
The bride is the founder of Victoria Secret Let’s look at Roy Raymond’s story.
In these sectors we often hear about pharmaceutical products In the marketing department of Vick’s company It was also found for a short time.
The story of Victoria’s Secret is the story of Roy Raymond, who studied at Stanford University. It starts with him going into a store to buy underwear for his wife.. Raymond is very shy when it comes to women in the store he enters.
At the same time Raymond realized that there was a great need and a gap in the laundry industrygets into debt of 80 thousand dollars.
In 1977, men could feel more comfortable in California He opens an underwear store for his wives, where they can shop without hesitation. However, it also offers courier services for men who don’t want to go into the store.
Victoria’s secret It managed to achieve a turnover of $500,000 in the first year of its founding. In the second year, 3 more stores were opened. The brand started producing its own products by switching to mass production in 1982.
The brand strategy is aimed at making shopping easy for male customers. This will cause female customers to move away from this brand over time.. Then unexpected financial problems begin to arise.
As a result, Victoria’s Secret, the founder of The Limited, one of the powerful companies of that period, Bought by Leslie Wexner for $1 million. The brand continues to rise rapidly after changing hands.
She divorces her husband and goes to work in a company that makes wigs for women who lose their hair due to cancer. After a while He tries to start another company with the help of his family, but is unsuccessful.
Raymond committed suicide in 1993 by jumping from the Golden Gate Bridge. Only one question remains. Roy Raymond’s reason for suicide Was it Victoria’s Secret’s failure or her family problems?
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Alice Smith is a seasoned journalist and writer for Div Bracket. She has a keen sense of what’s important and is always on top of the latest trends. Alice provides in-depth coverage of the most talked-about news stories, delivering insightful and thought-provoking articles that keep her readers informed and engaged.
