Casio G-SHOCK; It is preferred by most people around the world because of its modern, stylish and useful design. It is a watch model that he likes to use. However, it has not been easy to make this product a reality to this day.

Bride, The origin story of Casio G-SHOCK let’s see.

One day, while looking at his broken watch at work, Kikuo Ibe came up with a brilliant idea.

This idea The goal is to make a solid watch that won’t break even if dropped. In the 1980s, watches were considered very delicate and delicate instruments, and it was very common for watches to break when dropped.

For these reasons, the idea of ​​a watch being durable seems quite unusual. Kikuo Ibe still thinks this idea is worth a try He starts working on the development of a new watch.

Ibe’s first goal is to cover the entire watch with a soft and flexible material.

However, his drop test proves this assumption incorrect. No shock absorber is applied to the outer surface to prevent rubber breakage. After a few tries It designs a five-stage shock absorber made of five damping materials to protect the core components of the watch.

But there is still a problem. Electronic components only One of them breaks during the drop test and a vicious circle arises. Because strengthening the broken part causes another part to break.

Another idea pops into Ibe’s head. A watch floating in a rubber ball can withstand even the biggest shocksI. This groundbreaking discovery is the key to G-SHOCK’s unique structure.

The first G-SHOCK came onto the market in 1983.

However, this product is not very popular at first. Later, during a North American television show, the clock proved to be quite useful The star of this product is starting to shine worldwide.

Moreover, in the 90s, young skateboarding and surfing enthusiasts used G-SHOCK, He likes it for its style and durability. Over time, this product becomes the fashion icon of the street.

G-SHOCK is a watch that is unparalleled in terms of durability. Symbolic square design, It is very successful in terms of impact resistance. Kikuo Ibe also brings G-SHOCK to this day with his determination.

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