One of the biggest benefits of Twitter at the time was the ability to know what was happening anywhere in the world in practically real time. If something worth knowing is happening, the event can be tracked through a hashtag, a list, an app like Tweetdeck, and even live video and audio if a user decides to broadcast from a mobile phone (via Periscope, it was barely raining). .). Those were different times and today Twitter, now X, is something else entirely.

A function where doing it directly is a paid function.

first push. When we look back, we will remember that Twitter bought the live broadcast platform Periscope, then closed it and integrated it natively into the mobile application. Later this function disappeared, apparently for economic reasons.

The businessman wanted to revive direct sales after Elon Musk bought it. He invited users to livestream, tried out live shopping tools with Paris Hilton, and we even got to see Musk playing ‘Diablo IV’.

The reason for this impulse was simple. Twitch was experiencing some turmoil (albeit not where it is now). hitting primer…). Twitch introduced new policies that were not well received by the entire community, and Twitter wanted to put an alternative on the table. In fact, it was Elon Musk himself who responded to a user who said he had brought up this possibility, saying “Okay, we will do it.”

Switch to video. One thing X did in his quest to regain relevance was to turn to video. It did this by allowing longer videos, allowing higher resolution uploads, and paying creators to encourage them to upload their videos to the platform. This goes for Mr. Monster as well as other users who publish entire podcasts. What’s more, Twitter videos now behave like TikTok: When you watch a video and scroll down, autoplay videos will appear.

Obviously there are paid options. For example, the possibility to upload or download longer videos are things that are important for the platform, available after a subscription of at least 3.63 euros per month. The ability to perform a live show has now been added to this option.

Direct yes, if you pay. As X reported via @live official profile, live streaming will become a paid function. And not from any subscription. Users subscribed to the basic plan (3.63 Euros per month) will not be able to make direct calls or, as can be understood from the statement, chirp official letter. To go live you need to subscribe to Premium (€9.68 per month). Note that this restriction also applies to direct generation from an X-integrated encoder.

But what? The question is what paid livestreaming functionality can be like when there are much more capable, popular, versatile and free alternatives like Twitch, YouTube or the upstart Kick. These platforms have an interface designed for live streaming, allow you to find broadcasters from a dedicated tab, have social functions, have a well-implemented player, and are not only free, but also more popular when it comes to live streaming.

Hopefully at some point, therefore, making this functionality paid will be “justified” in quotes and give the creator a reason to go live on Twitter.

Until then, the truth was that this was a free feature that made X a more attractive place for the user, and now it is limited to paying users only.

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