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  • July 3, 2024
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First of all, mobile applications started to do one thing. However, with the rise of social networks, the development of the internet and smartphones, apps are starting to

First of all, mobile applications started to do one thing. However, with the rise of social networks, the development of the internet and smartphones, apps are starting to multitask and has the ability to do more than one thing at a time. But even that is not enough today.

The term ‘superapp’ has begun to be used for applications such as. WeChat combines many services into one ecosystem that has no competitors in the rest of the world. And that means a lot in the world of mobile apps.

Super Apps

How is this? ‘Super apps’, super mobile apps or web pages that offer a wide range of functions and services unrelated to each other but integrated into the application. Super apps usually start as a regular app and evolve into super apps as their creators add features.

wechat app

If you want to order food, request a taxi, make a transfer or talk to a person here in Europe, you use several applications, each containing a serviceBut in other parts of the world like China, this is not necessary because the super app WeChat can do all this and more.

WeChat, the all-in-one Chinese super app

Originally born as China’s response to a popular foreign app, like others like Weibo, WeChat was christened Weixin but changed its name to sound more like WhatsApp. WeChat is just for instant messaging. But suddenly it’s starting to grow. and integrate a range of services that make it the perfect definition of a Super app.

Wechat Logo 2 1024x266

If you want to chat with someone in China, you can use WeChat. But if you want to send money, shop at the supermarket, pay a bank bill, buy a subway ticket, apply for a loan, or even file for divorce, You don’t even have to leave WeChatJust open the application, Scroll to view and use all your services.

WeChat Mini Program

Key to WeChat’s huge range of functions are WeChat mini-programs, sub-applications that integrate to form a huge ecosystem that allows you to do everything, such as:

  • JD.comChina’s second largest B2C (business-to-consumer) e-commerce platform
  • Chinese government mini-programs Recording PCR test results, requesting Covid-19 vaccinations, health QR codes in real time, etc.
  • Farfect Mini Programa popular fashion and luxury app that saves you from installing the official Farfectch app
  • WeChatPayOne of the largest online payment gateways in China, which also has functions such as WeChat integrated payment service and Bizum.
Wechat App1

Until such an application emerges in Europe, Elon Musk wants it

As we can see, the use of WeChat, owned by digital giant Tencent, is huge because brings the entire ecosystem together This means installing hundreds of apps on your mobile phone in Europe would be equivalent to this. This super app, which you can download from the official Google Play Store, has given rise to the term ‘super app’ to describe it.

Wechat App3

While nothing comes close in terms of integrating services, Meta is looking for ways to turn its apps into super apps, and For example, WhatsApp can now be used in India not just for talking but also for doing weekly shopping or buying metro tickets.The one that currently gives the most signals of being a super app is X/Twitter. Elon Musk makes no secret that he wants his own WeChat and lets you use the X app instead of your bank to make payments.

via | Xataka mobile / WalktheChat.com / BBVA

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Source: Mundo Xiaomi

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