Company Hisense Launched its new 98-inch TV 98S57is aimed at gamers and entertainment enthusiasts. This massive display features a 98-inch, soft-lit, anti-glare panel with impressive features designed for premium viewing.

The TV uses AI scene recognition to adjust picture and sound settings accordingly

98S57 is equipped with a DLED backlight with 384-zone precision lighting control, providing 1000 nits of high brightness and supporting HDR content. The main feature of the display is the industry-first 264Hz refresh rate, which provides exceptional smoothness for fast-actions such as games and sports. In addition, the display features 4K resolution, 95% wide DCI-P3 color gamut, and 1.07 billion colors for a vivid and detailed image.

In addition to the screen, the 98S57 also features AI scene recognition technology that automatically adjusts the picture and sound settings according to the content being viewed. This provides the best performance for various scenarios such as movies, sports or animation. The TV is equipped with a 2.1-channel sound system with subwoofer and Hi-Sound Pro system for exciting sound.

The 98S57 is powered by an A73 quad-core processor paired with 4GB of RAM and 128GB of storage, providing plenty of room for apps and media. It supports dual-band Wi-Fi 6 for seamless streaming and networking. The included remote control has three customizable buttons for one-touch access to frequently used functions.

Hisense 98S57 is available for pre-order now starting at $1,433. With its huge display, high-performance features, and smart functionality, the 98S57 is perfect for users looking for cinematic home entertainment.