Gone are the days when ChatGPT enjoyed a situation where it had no rivals. Between the end of 2022 and the beginning of 2023, it reached an extraordinary level of popularity, even occupying a significant amount of space in the general media. And it’s normal, because despite the setbacks, because its underlying technology was not particularly innovative, the format of the service itself marked a before and after in the relationship between the general public and artificial intelligence.

Of course, the reaction was immediate. If ChatGPT debuted on November 30, 2022, Google and Microsoft announced their own services in this regard shortly afterand with the only difference between them, Bard, which will later become Google Gemini, February 6, 2023, and the new Bing, which will later become Microsoft Copilot, February 7, 2023. It is true, yes, that Microsoft’s deployment was much faster than Google’s , but in any case, both between these two and others derived from them and others based on third-party models, ChatGPT soon lost its popularity as the only player in the field.

From that moment on Of course, the competition to attract users began: improvements to base models, inclusion of new features, settings and tools, more control over output, privacy improvements… the list is long, and even more when we look at what the paid versions of these services offer. Although the truth in this sense is that OpenAI used the presentation of GPT-4o to announce a bold step in this sense, with the fact that many of the new features associated with this new model will also reach the free accounts of the service, and the commitment that It did not take long, before he started fulfilling.

In the middle of last month, OpenAI deployed GTP-4o Mini, a scaled-down version of LLM, to all free chatbot accounts, which represents a large level of improvement over the previous v GPT-3.5-based version of the service. And again, it looks like the improvements don’t end there because, as the company announced via Twitter, OpenAI has now integrated DALL-E 3 imaging into free ChatGPT accounts.

There is an important limitation, yes, and that is This feature is limited to two images per daywhile Microsoft, at the same time as introducing DALL-3 in September of last year, announced that it would immediately incorporate it into both its chatbot and other image creation and editing tools, offering it with far fewer restrictions than OpenAI on ChatGPT. Now for all the users of the latter who do not need to create a lot of images frequently, this update means that they no longer have to switch from one tool to another for this purpose, which is a very important metric in terms of user retention on websites and services, is success.