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TikTok prepares to invest in virtual reality games and experiences

  • June 13, 2022
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Photo Europe Press TikTok’s corporate parent, ByteDance, is preparing to invest in game development and Virtual Reality (VR) experiences Through Pico, the Protocol appeared. The Chinese company has

TikTok prepares to invest in virtual reality games and experiences
tik tok virtual reality
Photo Europe Press

TikTok’s corporate parent, ByteDance, is preparing to invest in game development and Virtual Reality (VR) experiences Through Pico, the Protocol appeared.

The Chinese company has posted a series of job postings for Chinese VR headset maker Pico Interactive, which the Chinese multinational acquired last year.

Among some of the open positions noticed LinkedIn There are those of the VR Strategy Director and Operations Manager.

In addition to managerial positions, ByteDance initiated a recruitment process to fill a range of positions focused on technical development and innovation.

Another job offer Head of Consumer Sales is also responsible for marketing the product in the United States. This could indicate that TikTok is trying to promote this virtual reality business in the North American country first, according to Protocol.

Many of these businesses are spread across Pico Studios branches in this country.

New products and experiences

Protocol points out that after its acquisition, Pico redoubled its licensing efforts. Content for your VR viewer. So much so that the company is ready to spend “tons of money” on VR content, both games and experiences.

At the end of last April, Pico announced the launch of the Neo 3 Link VR glasses.

These glasses reached consumers months after they were first released under the brand name. hill Neo 3 Pro, originally offered for business use.

At the time, Pico announced that it hoped to take advantage of this beta phase to fix bugs after some criticism from its fellow business-oriented audience.

These Pico glasses have a processor Qualcomm Snapdragon XR2, in addition to RAM, 6 GB. It also has four cameras and internal storage capacity.

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Source: El Nacional

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